The San Diego Association of Governments (SANDAG) is taking clear steps toward a future with zero traffic deaths and serious injuries—aligning with the growing national movement and tailoring it to their local context. Their Vision Zero Action Plan lays out practical, coordinated strategies to make streets safer for everyone.
It was great to support their team in shaping the plan’s structure and story, helping visually communicate priorities and chart a clear path for action. Explore more on Behance.
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Evolving Standard Validation Practices for Traffic Data
In part one of a two-part series on traffic volume estimation and StreetLight validation, we examine key questions to understand the possible variations for two industry standard methods.
Erin Ferguson Joins Fehr & Peers
National Safety Expert Erin Ferguson joins the Fehr & Peers San Francisco office, bringing 17 years of industry knowledge and experience in multimodal planning, complete streets, and safety. We look forward to the innovative ideas and project leadership expertise Erin will provide in helping us transform transportation consulting in the Bay Area for clients and communities.
Travel Forecasting Model Suitability for Environmental Impact Analysis
This guide helps transportation professionals determine if their travel forecasting models are suitable for environmental impact analyses, ensuring compliance with laws like NEPA and CEQA.




