TRAVEL DEMAND FORECASTING
Forecasting future travel demand is a key step in almost every major transportation planning project, providing the foundation for the detailed operational analysis and design that follows. Fehr & Peers is a leader in the development and application of models used to predict travel demand. We use the latest technology to efficiently develop and update models, and we apply innovative techniques that allow travel demand models to capture the interactions between neighborhood-scale land use characteristics and travel patterns. And we bring to modeling a deep understanding not only of the latest academic research and statistical analysis techniques, but also of the real-world needs of the practicing planner.
Our staff has developed and applied models in all of the major modeling software packages, including TransCAD, TP+/CUBE, EMME/2, MINUTP, and Tranplan. We integrate GIS capabilities into all of our models to improve the accuracy and efficiency of the modeling process. The spatial analysis tools available through GIS are used to better define the geographic units of analysis, to spatially rectify the roadway network, and to conduct reasonableness checks of land use and trip table data.
Fehr & Peers is also innovating techniques for estimating transit ridership, with direct ridership models that efficiently forecast patronage of new and expanded rail transit services.
For more information, please contact Dave Robinson.

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