Vision Zero


A strategy to eliminate all traffic fatalities and severe injuries, while increasing safe, healthy, and equitable mobility for all.

What sets a Vision Zero City apart?

A mindset that acknowledges traffic deaths and injuries are preventable. This understanding allows cities to approach prioritizing projects differently – not only addressing current problems, but proactively predicting and preventing future concerns. Tackling the complex challenge of traffic safety requires reaching across multiple disciplines, working together to dig into data differently, and engaging the community.

Our City is interested in committing to Vision Zero.

What will the process look like?

We’ve developed a process of critical steps to launching and maintaining a successful program, and we’re available to provide support and technical assistance along the way.

Commit to Multidisciplinary Engagement

to ensure the mindset and support necessary for successful implementation.

Build the Vision Zero Database

to integrate collision records with key environmental factors.

Develop the "High-Injury Network"

to identify target locations.

Analyze Descriptive Statistics & Identify Collision Profiles

to tell the story behind the collisions and assess future risk through predictive forecasting.

Match Countermeasures to Collision Profiles

to recommend specific improvements to treat distinct problems.

Prioritize Projects through Scenario Planning

to determine how to most effectively allocate resources.

Implement Priority Projects

through design, review, and funding; enhance with enforcement and education campaigns.

Evaluate Outcomes

to assess progress and refine process.

Check out some of the cities that have already embarked on the Vision Zero journey:

Fort Lauderdale
Los Angeles
New York City
San Francisco
Washington, D.C.


Our Experience

Helping cities implement their Vision Zero programs.

We’ve worked with the cities of San Francisco, Los Angeles, and Sacramento to help them plan and implement their Vision Zero programs. We led a robust, data-driven effort to identify the leading causes of traffic injuries and match efficient and cost-effective engineering countermeasures to address the safety challenges. We also facilitated a scenario planning process with multi-agency stakeholders to develop a prioritized list of Vision Zero projects.


Click here for SF details...

Pedestrian Safety Prioritization: To meet the goal of eliminating pedestrian fatalities by 2024, set forth in San Francisco’s citywide Vision Zero initiative, Fehr & Peers helped complete a robust, data-driven process to define and prioritize a set of cost-effective pedestrian safety improvement projects.

The WalkFirst Pedestrian Safety Prioritization project is a first-of-its-kind initiative to improve pedestrian safety in San Francisco. Fehr & Peers partnered with a team of planners, engineers, and epidemiologists to better understand where and why pedestrian collisions occur on the city streets and to research the effectiveness and costs of various engineering measures proven to reduce pedestrian collisions. The WalkFirst Pedestrian Safety Prioritization effort brought together a multi-agency stakeholder steering committee, and through a series of interactive charrettes we built consensus around a preferred investment approach.

As a result, the project has provided the City with a road map of urgently needed pedestrian safety projects and a toolbox of measures that can be leveraged to reduce serious pedestrian injuries and fatalities. The data-driven capital planning process helped secure funding commitments from city decision-makers to implement prioritized pedestrian safety projects at 170 high-priority locations over five years, moving San Francisco closer to its policy objective of eliminating pedestrian fatalities under Vision Zero.

Click here to learn more about the pedestrian safety prioritization (Phase 2 of the City’s WalkFirst efforts).

Streetscape Prioritization: The proactive, data-driven approach to project development and prioritization created for the WalkFirst Pedestrian Safety Prioritization project is applicable to many types of active transportation efforts, across jurisdictions. Fehr & Peers recently partnered with the City of San Francisco’s Planning Department to apply the WalkFirst Pedestrian Safety Prioritization methodology to the prioritization of streetscape projects across the City.

The WalkFirst Streetscape Prioritization project aimed to prioritize improvements on the 133 miles of roadway that comprise the City’s Streetscape Street Network. The effort provided the City with a collaborative, technical strategy to identify its priorities on streetscape streets, rank its streetscape projects, and move those projects forward for funding.

The prioritized list of streetscape capital project locations will inform the City’s pursuit of specific funding sources focused on streetscape/public realm improvements for key walking (streetscape) streets. An actionable and vetted capital improvement list for streetscape enhancements will also improve inter-departmental coordination for plans and programs, which will enhance the City’s efficiency in implementing streetscape improvements.

Click here to learn more about the streetscape prioritization (Phase 3 of the City’s WalkFirst efforts).


Click here for LA details...

Developing a Vision Zero policy to eliminate traffic fatalities in the City of Los Angeles by 2025 is a core goal of Great Streets for Los Angeles, the Department of Transportation’s strategic plan. Fehr & Peers partnered with LADOT to apply a data-driven approach to reach Vision Zero.

We conducted a technical analysis of the city’s roadway collisions and the primary factors that contribute to them, providing local decision-makers with crucial information to help them prioritize areas of the City with the most need for safety improvements. Fehr & Peers led interviews with peer agencies to gain insights into current best practices in technical collision analysis, countermeasure implementation, and project costing and funding. Findings from the review guided the development of collision profiles, which describe the most common and most deadly factors that influence severe and fatal collisions on city streets. We employed a rigorous statistical model, beyond what other cities currently use, to identify combinations of variables that together explain the presence of severe and fatal collisions. In collaboration with LADOT staff and stakeholders of the City of Los Angeles Vision Zero Task Force, Fehr & Peers identified an investment strategy to guide the City’s prioritization of Vision Zero projects and programs over the next five years.

Click here to learn more about Vision Zero LA. Click here to view the published Action Plan.


Click here for Sac details...

We are helping to create a Vision Zero Action Plan to enable the City of Sacramento to answer the “where’s and why’s” associated with severe and fatal collisions. It will outline a strategic planning framework to prioritize and implement safety enhancements that most effectively improve safety for all users. This effort is a key first step toward the aspirational goal of eliminating traffic deaths and an important acknowledgement that achieving this goal will require a fundamental shift in the day-to-day “business” of transportation in the City of Sacramento.

Our work aims to balance local context and expertise, data-driven technical analysis, and user-friendly visualizations to help the City get everyone behind its Vision Zero Action Plan, which is essential for implementation.

Click here to learn more about Vision Zero Sacramento.


Fehr & Peers project awards and presentations.

“Taking Meaningful Action on Vision Zero,” APA National Planning Conference (2017)
“Safe Streets Save Lives,” Vision Zero Cities (2017)
ITE Vision Zero Task Force – Steering Committee and Technical Working Group
“Vanishing Point: Vision Zero,” ITE Annual Meeting (2016)
TRB Pedestrian Committee Best Paper Award (2015)
“Pedestrian Safety Evaluation & Measurement,” TRB Annual Meeting (2015)
ITE Pedestrian and Bicycle Standing Committee Best Project Award (2015)
“Vision Zero – Make this Vital Policy Your City’s MO”, Association of Pedestrian & Bicycle Professionals Professional Development Seminar (2015)
”Vision Zero for Pedestrian Safety: New Thinking from San Francisco and New York”, Pro Walk/Pro Bike/Pro Place (2015)
“Building Better Streets through Better Data: A Panel on Innovative Approaches to Tackling Pedestrian Safety,” APA California (2015)
APA Northern California Project of Merit (2014)
Pedestrian and Bike Safety Assessments (2008): Best Program (2009), ITE Planning Council; Best Practice (2009), APA California

Learn more about Vision Zero SF at

Learn more about Vision Zero LA at

Questions on Vision Zero?

For more multimodal safety resources…